Company Aston Martin launched an all-new web configurator that “leverages the brand’s digital presence” and improves the user experience of version selection. The configurator runs on the game engine Epic Unreal Engine using Nvidia RTX and Google Cloud platforms. Now the company expects an increase in the number of sessions in the brand configurator, which is already so high: in 2020 there were over two million.
Along with this launch, the company unveiled some changes to the cars for the 2022 model year. In particular, the power of the 4.0 turbo engine from AMG at Aston DB11 V8 was increased from 510 to 535 hp. at the same moment of 675 N • m. In addition, Sports Plus seats are now available on the DB11, offering more shoulder, chest and leg support than the base seats.
Coupe Aston Martin DB11 AMR (V12 5.2, 639 HP, 700 N • m) renamed to simply DB11 with all characteristics retained. Supercar Aston Martin DBS (V12 5.2, 725 hp, 900 N • m), lost the prefix to the name “Superleggera”, although he remained himself. In options, the DBX crossover has more embossed Sports Plus seats and wireless charging for a smartphone with the display of the level of this charge on the central display of the car.
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