Artificial intelligence for better search

When searching for terms with the help of the Google search engine, users at the top of the results they get a short paragraph that quickly explains what is being asked for. Sometimes it’s useful, sometimes it’s not.

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To improve the accuracy and quality of these texts, Google has employed artificial intelligenceand the latest AI model is Multitask Unified Model (MUM). It is capable of cross-checking what is requested with different quality sources on the Internet, thus checking how accurate the results it offers are. This is especially useful when entering imprecise information about what is being searched for, and the company says the new AI has reduced the number of incorrect results by 40%.

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In addition to this, some other functions are arranged – for example “About this result” which provides additional context for what is being searched for. Since a huge number of citizens search the Internet for information every day, these improvements are crucial, especially when you consider that misinformation can do serious harm.

Source: Mashable


Source: PC Press by pcpress.rs.

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