Are pre-paid offers already a thing of the past? Two-thirds of Poles prefer subscription offers

The UKE consumer survey for 2020 shows that almost all Poles already use mobile telephony services from our operators, and 15% declare that they do not use the Internet at all. In turn, only 20% of us use an ordinary home telephone.

Pre-paid or subscription offer

When it comes to mobile telephony, the vast majority of Poles choose subscription offers – as much as 65%, while the pre-paid offer is 28%. Only 7% of our operators’ clients decide on mix offers.

Why is this difference? Personally, it seems to me that customers choose subscriptions because of their convenience and available options on the market. Subscriptions are not only the more and more expensive ones with a two-year commitment, but also a multitude of subscriptions without commitment with a monthly notice period, which are often twice cheaper and contain a similar set of services.

Usually, we spend between PLN 11 and PLN 50 on these offers – 59%, and every fourth of us between PLN 51 and PLN 100. The latter range is likely to include the vast majority of the above-mentioned 24-month subscriptions with Big Four operators.

Internet on the phone

Almost all telephone users use the Internet, most often using the data transfer provided as part of the subscription – more than half, and in pre-paid offers – 20% of telephone users.

Internet communicators

A similar percentage of internet users using smartphones use instant messaging – 80%. The most popular of them is Messenger – as much as 89% and WhatsApp – 58%. The remaining items are only slightly popular.

Will communicators replace voice calls or SMS / MMS messages? Not yet, although we can already see a large percentage of people who make voice calls to the same extent as through the communicator – 18% and more often or exclusively via the communicator 12%, which gives us a total of 30%.

Texts seem to be replaced faster.

What is already happening with MMS.

Especially since the vast majority of smartphone users consider communicators to be more functional than mobile telephony services.

Internet access

67% of Poles have access to fixed-line internet, others use mobile internet in various ways. Although here the owners of fixed-line Internet who also use mobile Internet access are likely to interpenetrate.

The average fee for access to fixed-line internet last year was PLN 60.8, and most people pay bills in the amount of PLN 11 to PLN 50 – 52%, while 41% pay higher bills – PLN 51 to PLN 100. The latter group probably includes people who buy fixed-line internet with TV and / or a mobile phone in packages.

The average fee for using mobile internet is lower and amounts to PLN 48.9. More people also pay bills of up to PLN 50 – 67%, and between PLN 51 and PLN 100 – 27%.

A lot of people are in the range of PLN 51 – PLN 100 in the case of bundling services, i.e. 43%, but the average here is strongly increased by 30% of customers who pay for them between PLN 101 and PLN 150 and 18% above this amount.

Most often, we buy access to television and fixed-line internet in packages. There are also many indications on the side of mobile internet and mobile telephony.

5G – knowledge of the term and the level of acceptance of the new technology

Finally, let’s take a look at the assessment of the new 5G technology. The vast majority of Poles have heard of it, only 13% do not know this term.

Most customers are satisfied with the current standard and at the same time there is a large percentage of people who would not want or would definitely be against the new 5G technology transmitters in their location, explaining that it has a negative impact on the health of the electromagnetic field.

And here I am a bit surprised by the inconsistency of UKE in the second question. In question – Would you agree to have a base station (transmitter) close to your home, if so Your phone would transmit with less power? one of the health-promoting changes that 5G brings was concluded.

5G base stations will be smaller than the current ones, thanks to which there will be more of them, closer to us and less powerful. At the same time, smartphones will also transmit with less power to receive a signal from them, thus reducing the strength of the electromagnetic field. The farther we have the transmitter, the more harmful it is, paradoxically, because both the transmitter and the receiver, which is in our pockets, must transmit with greater power.

In turn, in the second question, I lacked consistency and formulated it so that due to the above, with the new 5G technology we will be less exposed to the electromagnetic field than today – would they change their minds about the apparent harmfulness of the new technology in this context? As it stands, the question only reinforces the misconception of EMF radiation.

Source: UKE.
Stock Image from Depositphotos.

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