Ankorstore achieves unicorn status in just two years with a 250 million Euro investment

Just two years after its successful launch, Ankorstore, the online wholesale marketplace that brings together 200,000 retailers and 15,000 brands across Europe, achieves unicorn status worth € 1.75 billion.

The € 250 million Series C funding round was led by world-class investors BOND and Tiger Global with the participation of Eurazeo and Coatue as well as existing investors such as Index Ventures, Bain Capital Ventures, GFC, Alven and Aglae.

Ankorstore, whose mission is to reinvent the wholesale market for independent brands and retailers and to level the playing field for the independent, has very quickly emerged as a category leader across Europe. Ankorstores sales have increased by 950% between 2020 and 2021. With more than 11,000 brands registered in 2021, there are currently more than 15,000 brands selling more than 1 million. different products on the platform.

“Our mission is to create a global wholesale business to influence the balance in favor of independent brands and stores”, explains Nicolas Cohen, Co-CEO and co-founder and continues: “We want to make things easy and simple for brands and independent retailers, that do business together, be a part of their daily lives and change the outdated habits in which retail works today – for the better. This financing will enable us to expand geographically and accelerate the activities of our European core markets. Today we operate in 23 countries and have offices in Paris, London, Berlin, Amsterdam and Stockholm. In 2022, we will open offices in Italy and Spain so that we can be as close to our brands and dealers as possible. ”

Nicolas D’Audiffret, Co-CEO and Co-Founder: “We needed an extraordinary team to upscale as fast as Ankorstore has. Therefore, I would like to thank the entire team, who have been instrumental in helping us grow from 0 to 400 employees, from 0 to 15,000 brands and to a unicorn rating in just two years. There are very few companies in the world that have achieved this in such a short time. This is only the beginning of our mission to strengthen independent dealers. Here and now, we hire top talent from across Europe to strengthen our collaboration with brands and retailers and to develop our local sales and customer support to offer the best customer experience, all so retailers can order effortlessly and risk-free. We plan to scale both horizontally and vertically by adding new product categories and features. We have recently added two new “sports and wellness” and “pet” categories to our five core product categories and will continue to invest in major product and technology developments to improve the customer experience for our users. “

“Of course we’re excited about this funding, but we do not want to lose focus on what drives us: our mission to support independent brands and resellers and do everything we can to enable their success,” said Pierre- Louis Lacoste, co-founder and CBO and continues: “At the retail level, an ‘anchor store’ is a store that drives traffic and attracts attention. We want independent retailers to become the local ‘anchor stores’ in their communities, they are the ones who offer the right product at the right price and combine it with the unique and special experience. Ankorstore creates an ecosystem for brands, retailers and consumers that everyone thrives in. Together, we build the future of independent retail. ”

“Ankorstore builds next-generation retail operating system. Through its fast-growing cross-border wholesale network, the company delivers best-in-class infrastructure to thousands of brands and independent stores worldwide. We are inspired by Ankorstore’s management team and its bold vision – to transform trade and unleash strong new opportunities across the retail value chain, ”says Mood Rowghani, general partner, BOND, who will join the management as director.

“As we expected after our initial investment, Ankorstore has been instrumental in the reopening of independent stores and retail across Europe over the past few months. The strong growth combined with their brave vision and experienced team is very promising for the future. Tiger Global is proud to continue to support Ankorstore on their journey towards becoming a worldwide leader building the future of independent retail, ”said John Curtius, Partner at Tiger Global.

Achieved results in just 2 years:

  • 365 million € raised
  • More than 400 employees
  • Active in 23 countries
  • 200,000 dealers
  • 15,000 brands
  • 2.5 million interactions between brands and retailers
  • 1 mio. products on the platform

Benefits of Ankorstore – an overview:

  • Free delivery in Europe with a minimum purchase of € 300
  • Minimum order of € 100 per. fire as opposed to the minimum amounts normally imposed
  • 60-day payment terms for dealers without risk to the suppliers, which are paid upon delivery by Ankorstore
  • Buy from multiple brands in a single order
  • A filter to locate brands and production sites that allows retailers to offer a range of products to suit their customers
  • A selection of unique brands in 5 important retail sectors: home, groceries, fashion, beauty and children


Source: IT-Kanalen by it-kanalen.dk.

*The article has been translated based on the content of IT-Kanalen by it-kanalen.dk. If there is any problem regarding the content, copyright, please leave a report below the article. We will try to process as quickly as possible to protect the rights of the author. Thank you very much!

*We just want readers to access information more quickly and easily with other multilingual content, instead of information only available in a certain language.

*We always respect the copyright of the content of the author and always include the original link of the source article.If the author disagrees, just leave the report below the article, the article will be edited or deleted at the request of the author. Thanks very much! Best regards!