US tariffs on imported hardware have risen by 25 percent since the new year, to which is added the overall unavailability due to the generally high interest of customers, and suddenly we have prices that really cannot be considered favorable.
In the case of ZOTAC, card prices have risen by an average of 16% since 13 January, ranging from 12% to 23%. For example, the ZOTAC GAMING GeForce RTX 3060 Ti Twin Edge used to cost $ 440 and now $ 530, and for the ZOTAC GAMING GeForce RTX 3090 Trinity, customers no longer pay $ 1,550, but $ 1,900.
EVGA is also raising prices and talking about several factors that forced it to do so, but it promised that it would not increase prices for people who had previously taken to the virtual queue for a new card. At the same time, the EVGA was also milder overall and the prices of its cards increased on average by 8% and in the case of some models (usually the most powerful ones) by only 4%.
As for the prices in our stores, of course, the increase in tariffs in the USA does not apply to them, but the manufacturers talk about several factors. However, it is basically impossible to monitor the prices of the new GeForce and Radeons, because the big manufacturers do not mention them, or mention them only for cards that are on the way, or briefly got into the warehouse, but from where they disappear very quickly. Thus, we have no overview of the real development of prices and not at all what causes any changes. After all, if someone wants to buy new graphics today, they have to take what is done and accept the price, otherwise they will have nothing.
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