Old Spice, Magnum and AMIT make their way onto the Print & Publishing shortlist at Cannes Lions 2021.
A few hours after the Festival Cannes Lions 2021 begin to reveal the names of the first winners of this very special 67th edition, we begin to know the names of the first nominees in the different categories.
In the section Print & Publishing Spanish agencies have achieved 3 nominations (5 in total if we take into account the 3 pieces selected for Old Spice and Leo Burnett). A figure that is far from the 18 nominations achieved in 2019, and that finally resulted in two metals, 1 gold and 1 bronze, for this category.
“Chapter 01”, “Chapter 06” and “Chapter 10” have been the pieces of Leo Burnett para Old Spice / Procter & Gamble that have been put on the shortlist together with «No More Matildas» de AMIT y Gettingbetter Y «Legs» de LOLA MullenLowe y Magnum/Unilever.
«Chapter 01», «Chapter 06», «Chapter 10» – Old Spice – Procter & Gamble – Leo Burnett Madrid
«No More Matildas» – AMIT – Gettingbetter
«Legs» – Magnum/Unilever – LOLA MullenLowe
In total, of the 1,012 pieces registered in the category Print & Publising, 110 jobs have been shortlisted.
You can find all the information about Cannes Lions 2020/2021 at our special section.
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Source: Marketing Directo by www.marketingdirecto.com.
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